Are you a frequent flyer? Do you earn points staying at
hotels in one particular chain? Do you receive bonus points for shopping at the
same supermarket or on-line store? In some cases, there’s value in frequenting
the same place. But this value hasn’t emerged from using the same device.
Take printing for example. When I need to print, I need
to print! I don’t want to go across town to a storefront copy center just to
access a printer of a specific brand. There’s no value to me for this type of
loyalty. When I need hardcopy output, I want to print to the closest available
printing device. For the traveling user like me, this has been a problem. First,
attaching to the printing device may require a special cable, access to a local
area network, or generation of a diskette to hand off to the printer’s
operator. Second, if you can figure out how to make the physical attachment to
the device, you probably still need a special device driver to make it work.
Where do you get it?
With new wireless connection options, your personal area
network will be able to access printers, either directly or through local area
network portals. Thanks to Salutation service discovery, this will be a painless
operation: turn on your device and locate the printing device that meets your
needs.